1. Introduction & Regulatory Framework
This Cookie Policy explains how SK FLOW LTD (“we”, “us”, or “our”), Company Registration Number 17463288, having its registered office at 19 Ardsheal Close, Worthing, BN14 7RP, United Kingdom, uses cookies, web beacons, tracking pixels, and local storage technologies on our website (skflowltd.com).
This policy operates in strict compliance with the Privacy and Electronic Communications Regulations (PECR) and the UK General Data Protection Regulation (UK GDPR) in accordance with statutory guidelines published by the UK Information Commissioner’s Office (ICO).
2. What Are Cookies & Similar Tracking Technologies?
A cookie is a small text file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser on your computer, smartphone, or tablet when you visit our website. The identifier is then sent back to the server each time the browser requests a page from the server.
Cookies serve several critical purposes: they allow you to navigate between web pages efficiently, protect against CSRF security threats, remember your preferences, and generally enhance your user experience. They also enable website owners to compile anonymous statistical metrics on website performance.
3. Distinctions Between Types of Cookies
- Session Cookies: These are temporary cookies that expire and are automatically erased when you close your web browser. They do not retain personal information after your session ends.
- Persistent Cookies: These remain stored on your device until they reach their predetermined expiration date or until you manually delete them using your browser settings.
- First-Party Cookies: Set directly by the website you are visiting (skflowltd.com).
- Third-Party Cookies: Set by a domain other than that of the website being visited (such as Meta/WhatsApp when interacting with our embedded click-to-chat features).
4. Detailed Breakdown of Cookies We Deploy
The table below provides comprehensive transparency regarding every category of cookie utilized on our website:
| Cookie Category | Standard Examples & Key Functions | Typical Lifespan | Consent Mandate |
|---|---|---|---|
| Strictly Necessary (Essential Cookies) | wp-settings, wordpress_sec, csrf_token: Required for technical operation, session continuity, anti-tampering verification, and WordPress form nonce verification on our lead submission forms. Without these cookies, the site cannot function securely. | Session to 12 months | Exempt from consent requirement under Regulation 6 of PECR. |
| Performance & Analytics Cookies | _ga, _gid, _gat: Anonymously measure visitor counts, bounce rates, navigation pathways, and server response speeds to help us optimize site layout and performance. | 24 hours to 2 years | Requires prior opt-in consent from the user. |
| Functionality Cookies | sk_user_pref, cookie_consent_state: Remembers your chosen display settings, tab selections, or whether you have previously accepted our cookie policies. | Up to 12 months | Requires prior opt-in consent from the user. |
| Third-Party Integration Cookies | WhatsApp / Meta Click-to-Chat: When you click our direct WhatsApp button (+44 7862 601814), Meta Platforms Ireland Ltd may deploy third-party cookies on their domain to facilitate your chat session. | Governed by Meta | Governed by third-party terms & user interaction. |
5. How to Control & Manage Your Cookie Preferences
You have the legal right to decide whether to accept or reject non-essential cookies. You can exercise your cookie preferences through several straightforward mechanisms:
- Browser Settings: Most modern web browsers enable you to view, manage, delete, and block cookies for a particular website or all websites. Follow the instructions provided by your specific browser:
- Google Chrome: Settings > Privacy and Security > Cookies and other site data (Chrome Guide).
- Apple Safari: Preferences > Privacy > Prevent cross-site tracking > Block all cookies (Safari Guide).
- Mozilla Firefox: Settings > Privacy & Security > Enhanced Tracking Protection (Firefox Guide).
- Microsoft Edge: Settings > Cookies and site permissions > Manage and delete cookies (Edge Guide).
- Do Not Track (DNT) Signals: Some browsers incorporate “Do Not Track” features that send a signal to websites requesting that your browsing is not tracked. We respect standard browser privacy signals.
Please note: If you choose to reject or disable strictly necessary cookies, some sections and functions of our website may become inaccessible or fail to operate properly (e.g. submitting enquiry forms).
6. Updates to This Cookie Policy
We may update this Cookie Policy from time to time in order to reflect changes to the cookies we use or for other operational, legal, or regulatory reasons. Please re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.
7. Inquiries & Contact
If you have any questions, comments, or requests regarding this Cookie Policy, please contact our Worthing office:
SK FLOW LTD
Attn: Privacy & Cookie Compliance Officer
19 Ardsheal Close, Worthing, BN14 7RP, United Kingdom
Email: contact@skflow.co.uk
Direct Phone / WhatsApp: +44 7862 601814